The rule of 72 is an approximation, there’s a precise formula for calculating the exact doubling time for an investment earning a compounded interest rate and it’s much more complex, but it's always very close to this rule of thumb. What is this simple rule we’re talking about? The Rule of 72, a rule of thumb used in business to quickly figure out how many years it would take to double your money through an investment, given the annual rate of return.
We’ve seen it work with our clients, and we know it can work with your SaaS business as well. However, with one simple rule, this process can happen faster and easier than you may initially realize. Then, you have to validate those growth opportunities by collecting accurate data, getting your team on board, and experimenting to determine the best approach. First, you have to find growth opportunities hidden in your product. It takes a lot of time and energy to double your revenue. We can understand you might be skeptical, but by the end of the article, we hope to share with you why this math works out.
Imagine for a moment that you had the power to double the growth of your SaaS with just a few tweaks in your business. Would you believe me if I told you there was a proven system to double the revenue of your SaaS company? Creating Your Growth Plan Using The Rule of 72
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